Opinion by Richard Baird Hair Solutions is an enhancer, made from botanical concentrates, that can be added to any brand of shampoo, personalising it to meet 66 different haircare scenarios through a combination of formulations directed at 6 categories (normal, dry, wavy, flaky and colour-treated and fine) and 11 concerns (brittle, dry, oily, thin, wavy or colour-treated, split-ends, […]
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The Challenge
When
Fred Lill had a meeting with UGG early in 2018 it could not have gone any
better. This was an instance where the
client’s needs – “ We hate tape, it ruins the experience and is the total
opposite of uniformity and efficiency” – could not have been more in alignment
with Lil Packaging’s own approach.
Initially,
…
The post Deckers – Packaging for Fashion, Lifestyle and performance Footwear appeared first on Lil Packaging.
There are four main differences between Ecommerce Packaging and Postal Boxes: speed, efficiency, delivery (or deliverability) and the unboxing experience.
In this post, we address each of these differences and explain why – whether you are a small independent retailer on Etsy or an IR500 giant shipping in high volume at a swift pace – Ecommerce Packaging could be the …
The post Ecommerce Packaging vs Postal Boxes: what’s the difference and why is it so important to online business? appeared first on Lil Packaging.
The Challenge
It never used to be trendy to talk about tiles, but Fired Earth changed all that. With their exclusive collection of wall tiles, floor tiles, designer paints and kitchens and bathrooms, this company has succeeded in inspiring even the most reluctant interior designers amongst us. Known for supporting the U.K. ceramic industry and its craftsmanship, Fired Earth also prides …
The post Fire Earth – custom packaging for posting samples – delivering a letterbox-friendly upgrade (with no broken tiles) appeared first on Lil Packaging.
Shipping vinyl records through the mail sounds like a harrowing experience. With increasing pressure on parcel companies to increase how many parcels they pile in each van per trip, it’s no surprise that vinyl packaging issues are a …
The post Shipping vinyl records safely, and why you’re probably doing it wrong. appeared first on Lil Packaging.
Opinion by Richard Baird. andSons is a second generation chocolatier and retailer run by Marc and Phil Covitz, two brothers who learned everything there is to know about fine chocolate from their mother. Seeking to offer something new to the world of artisanal chocolate, driven forward by Top 10 Pastry Chef Kriss Harvey who joins the […]
The post andSons Chocolatiers by Base Design appeared first on BP&O - Branding, Packaging and Opinion.
The Challenge
It’s hard to read the words ‘Hotel Chocolat’ without your mouth immediately starting to water; this is a British chocolatier that has become synonymous with delicious chocolate of the highest quality, both for its taste and its presentation. A brand with an evocative back story, ever since Hotel Chocolat opened its first shop in the …
The post Hotel Chocolat – Luxury Postal Packaging for an Online Sensation appeared first on Lil Packaging.
Moonpig is a well-established online retailer specialising
in highly personalised gifts and priding itself on its strong brand
presence. Over the years, the company
has gone from creating unique greetings cards to offering a full range of gift
ideas for anyone and everyone, from your girlfriend and your grandma to your
best friend’s brother.
The company’s high-output, fast-paced …
The post Moonpig – custom packaging for a household brand appeared first on Lil Packaging.
Opinion by Richard Baird. The True Honey Company (TTHC) dedicates itself to the production of mānuka honey, a monofloral variety produced in Australia and New Zealand from the nectar of the mānuka tree. It has a unique colour and texture and a high level of dietary Methyglyoxal, an organic compound with antibacterial and antiviral properties. With a price range […]
The post Rare Harvest by Marx Design appeared first on BP&O - Branding, Packaging and Opinion.
As an e-commerce store owner, it’s your duty to protect the long-term interests of your business and customers. And at this time of heightened environmental awareness, nothing’s more integral to everyone than using sustainable materials.
While you may have focussed on running an ethical store that features products made from biodegradable goods, have you spared a thought for the packaging …
The post Our top three eco-friendly alternatives for protective packaging appeared first on Lil Packaging.
As a customer, nothing beats unboxing a new product. In fact, unwrapping new deliveries is so exciting for the customer that it’s become a YouTube sensation. In 2011, for instance, the channel DisneyCollectorBR began unboxing children’s toys on YouTube — and quickly became an internet phenomenon. It now ranks in the top 10 most viewed channels on YouTube with almost 15 …
The post Eco Packaging Hacks – Sustainable ways to create the perfect unboxing experience appeared first on Lil Packaging.
It’s not often we share articles outside of the ecommerce packaging space, however we feel that this article in particular offers so much value and insight that we just had to share it with you…
This article was originally written over at Groove HQ
__
In just about any field, there’s always the “standard” advice that seems to get repeated …
The post 21 Customer Support statistics that all ecommerce businesses should know… appeared first on Lil Packaging.
As we see more e-commerce stores replace high street retailers, we’re fast getting used to selling and purchasing goods with no face-to-face interaction whatsoever. Yet, customer service — and satisfaction — are still so important for modern businesses.
That’s why customer satisfaction doesn’t just feel good, it’s also great for your business. Given that you might never meet customers face-to-face, making …
The post Beyond branding: how to add a personal touch to your packaging appeared first on Lil Packaging.
Opinion by Richard Baird StrangeLove is an Australian soft drinks brand that began with a four flavour range of energy drinks. Although mass-produced, each of these was created with the intention of evoking a sense and taste of the homemade through carefully sourced and high-quality organic ingredients. The range was developed in response to energy drink brands […]
The post StrangeLove Lo-Cal Soda by Marx Design appeared first on BP&O - Branding, Packaging and Opinion.
Opinion by Richard Baird Tangent GC began as an organic garment and shoe care company developing products that intended to ensure longevity and entered the organic skincare market in 2016. Designed by Essen International TGC’s graphic identity, by way of a simple typographical expression, established a visual system of informational immediacy through the absence of superfluous stylistic detail […]
The post TGC x Stenerhag by Carl Nas Associates appeared first on BP&O - Branding, Packaging and Opinion.
Opinion by Richard Baird Aurlands is the oldest running workshop for handcrafted shoes in Norway. It was founded in 1907 by shoemaker Nils G. Tveranger who, following time in America training as a shoemaker, went on to create the world’s first Penny Loafer in 1926. This, subsequently, became an enduring unisex fashion icon across Europe and […]
The post Aurlands by Heydays appeared first on BP&O - Branding, Packaging and Opinion.
Opinion by Richard Baird NOR Specialities supports the development of plantation farmers and helps sustain local communities across Colombia, Guatemala, Nicaragua and Bolivia by way of its range of chocolate, cocoa nibs, roasted coffee beans and cold brew coffee products. NOR trades directly with family farms and producers of its raw ingredients, working with them to develop transparent and […]
The post NOR Specialties by Re-public appeared first on BP&O - Branding, Packaging and Opinion.
From gloomy news on CO2 emissions, through to the rise of the Great Pacific Garbage Patch, the message is getting clearer by the day: if we’re going to save the planet, then now’s most definitely the time to change our ways!
Those businesses that still rely heavily on plastic, or who leave their customers with a mini-mountain of …
The post Going green: how to make your ecommerce business eco-friendly in 2019 appeared first on Lil Packaging.
